The Marketer’s Directive is to generate revenue for the company while collecting data about what works and what doesn’t work so efficiency and growth can be achieved.
As organizations collect more data competition increases, marketers are being held directly to revenue goals, and are increasingly required to focus on data in order to optimize tactics.
Why The Conversion Wall Matters to Marketers and Business Executives Marketers and business leaders should care significantly about The Conversion Wall,…
The Complete Guide to Improving Down-Funnel Marketing Data in B2B and B2C Organizations If your job involves any level of…